Your AI talks to humans. We make sure it's safe, effective, and ready to scale.
We help digital health teams build AI that's safe, effective, and ready for real-world use.
Teams we work with
Digital health companies building AI that talks to patients, supports clinicians, or drives behaviour change — and need it to be safe, effective, and deployable.

Our expertise

We sit at the intersection of behavioural science, applied research, and AI safety — helping digital health teams build AI that's not just technically sound, but behaviourally safe and clinically trustworthy.
From early-stage design through to real-world deployment, we cover the full AI lifecycle. Our proprietary PromptSafe platform gives teams structured, evidence-based tools to evaluate AI outputs against safety and behavioural criteria at every stage.
Our approach
Discover
We map the real behavioural, user, and safety challenges your AI system needs to address — before any design decisions are made.
Design
We co-design through a behavioural and clinical lens — shaping how AI interacts with people, with early testing to ensure solutions are evidence-informed, safe by design.
Deliver
We evaluate and support AI systems as they move toward real-world use, using structured behavioural and safety criteria to assess readiness, guide iteration, and support responsible deployment at scale.
Client feedback
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